Wellness campaign for BPO workers launched

By PR February 01,2018

From left: Former Health Secretary Jean Ubial-Rosell, and J&J Philippines brand manager and Voice Your Care project lead Karlo Patron.
contributed photo

Healthcare company Johnson & Johnson (Philippines) Inc. and the Department of Health (DOH) launched Voice Your Care, an advocacy driven campaign dedicated to promoting health and wellness within the Business Process Outsourcing (BPO) sector of the Philippines.

The program aims to address the health concerns of the Philippine BPO industry.

Through health modules co-created with the DOH, on-ground activities, and workshops with healthcare practitioners, and information driven digital content, Voice Your Care hopes to create a behavioral change that would empower every BPO agent to actively seek treatment for their ailments and choose a healthier lifestyle.

“BPOs appeal to many working-age Filipinos because of the abundance of jobs they offer. Finding and keeping well-paying jobs is a real concern for many BPO workers, a lot of whom support families and households financially.

However, health and wellness should not take a backseat to keeping the job and advancing in one’s career,” shared Karlo Patron, Voice Your Care project lead from J&J Philippines.

According to a study written by Lorenza Errighi, Charles Bodwell and Sameer Khatiwada, entitled, ‘Business Process Outsourcing in the Philippines: Challenges for Decent Work,’ night shifts are one of the major contributing factors that can cause disruptions in work-life balance, affecting both the physical and psychological well-being.

J&J Philippines and the DOH inked a one-year partnership together, with options to extend up to two more years.

They will be rolling-out more activities throughout the year; including health caravans with healthcare practitioners, corporate social responsibility initiatives with private companies, and strategic partnerships with BPO companies.

In its over 60 years in the country, Johnson & Johnson Philippines has helped Filipinos address the most common ailments and diseases with their high-quality medicine and medical technology in town clinics and hospital operating rooms.

“As a leader in healthcare, we want to make sure that we are present in every Filipino’s life stage — making sure to care for them in every way that we can, in whatever environment they are in. Through Voice Your Care, we hope to start that change in the BPO industry,” Patron concluded.

J&J Philippines and the DOH are set to roll out more digital and on-ground activations direct to Filipino BPO agents and healthcare practitioners throughout the year.

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