More developers, brokers see benefit of online marketing

Jose Santino S. Bunachita 02/10/2018

More and more developers are seeing the advantage of going digital in marketing their properties. Lamudi Philippines, one of the country’s top online property portals, has recently reported having 15 million user visits to their website for…

Bestselling marketing author Josiah Go goes to SM City Cebu

PR 01/09/2018

RENOWNED Filipino marketing guru Josiah Go is set to hold a free marketing question & answer and consultation in SM City Cebu on Jan. 12, Friday. Also known as the most awarded business educator in the Philippines…

MSMEs to get marketing boost with OTOP showcase

PR, Victor Anthony V. Silva 11/09/2017

THE region’s food and non-food industries can expect a marketing boost next week as the Department of Trade and Industry in Central Visayas (DTI-7) is set to hold the One Town One Product (OTOP) Premium Product Showcase…

Cebu’s ‘best products’ to get more marketing push

Victor Anthony V. Silva 09/15/2017

THE best of Cebu and Central Visayas’ products are expected to get further market exposure through initiatives laid out by the Department of Trade and Industry (DTI) for the rest of the year. DTI Central Visayas Director…

DOT-7 urged to step up in marketing C. Visayas

Victor Anthony V. Silva 09/13/2017

Call made amid decline of visitor arrivals in 1st 4 months of the year The private sector in Cebu encouraged the Department of Tourism in Central Visayas (DOT) to step up initiatives in promoting the region following…

MAO BA?

09/03/2017

GOOD OR BAD IDEA? Netizens were mixed over a businessman’s decision to name his chili flakes product as “Abog sa Yawa” or “devil’s ashes” in English. Facebook user Atlast Cooper said, “Why was it named that way?…

China to PH: Strengthen tourism marketing efforts

Cris Evert Lato-Ruffolo 07/24/2017

Xiamen — It was 3:30 p.m. on a Tuesday and Li Lin and her four friends were lining up at the counter of Xiamen Air for the 6 p.m. flight to Manila. The plan is to fly…

DTI-7 to give 65 products from CV a marketing push

Victor Anthony Silva 07/11/2017

GO LOKAL PROGRAM SIXTY-five products in Central Visayas have been chosen by the Department of Trade and Industry (DTI) as candidates for its Go Lokal Program, a free marketing platform for micro, small, and medium enterprises (MSMEs)…

Stories of success

Editorial 03/26/2017

WHILE a lot of Cebu residents were caught up in the drama of the road rage case of David Lim Jr., elsewhere simple folk who grew up without the luxuries taken for granted by Metro Cebu’s young…

All for her parents

Nestle L. Semilla 03/25/2017

Magna cum laude graduate offers her achievement to her fisherman-father, fish vendor-mother Clad in her toga with one hand holding her college diploma and a medal hanging on her neck, Regine Villamejor couldn’t help but cry when…

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