As a trusted name in the industry, Honda Cars Philippines, Inc. (HCPI) has demonstrated that they’re not just about the cars anymore—but making the whole experience better for the people who drive them.
Since its founding in 1992, Honda Cars Cebu has been more than just a place to buy or service a car—it has been a trusted partner for drivers across the region.
In partnership with ACMobility, the automotive retail arm of Ayala Corporation, HCPI is rethinking the way aftersales is done with a new system called Active Reception—designed to make every visit to the dealership more personal, transparent, and efficient.
The Active Reception Experience
In a groundbreaking move, Honda Cars Cebu and its sister dealership in Mandaue are the first and only fully operational dealerships in the Visayas to integrate the Active Reception system into their aftersales process.
What does that mean for you? With this system in place, gone are the days of waiting in long lines and chasing updates. Expect seamless digital queueing, real-time SMS updates, the convenience of booking appointments online, automated body repair estimates, and even redesigned reception lounges for customer comfort.
As Branch Manager Bryan Enerio puts it, these upgrades have streamlined aftersales services and enhanced customer satisfaction. “We’re now able to serve each client with more efficiency and personal care, making every visit a smooth, stress-free experience,” Enerio said.
To further enhance customer experience, Honda Cars Cebu has introduced a series of value-added promotions that complement the upgraded service process and offer customers even more benefits, including:
- Washover packages starting at ₱57,000
- One-day body retouching from ₱2,500 per panel
- Free engine wash and wipe-down cleaner for complete periodic maintenance availments
- Free 50-point check-ups and up to 50% discounts on selected parts under general repairs
With recent enhancements in facilities and processes, Operations Manager Arleen Radjaie emphasized that Honda Cars Cebu and Mandaue is now capable of handling up to 105 unique repair services daily, part of a broader upgrade across branches in Cagayan de Oro, Negros Occidental, and Iloilo.
Driving Green with the ACRE Movement
Beyond car care, Honda Cars Cebu champions driving towards a greener tomorrow through the ACRE Movement, an initiative developed in collaboration with Ayala Land, wherein for every vehicle sold, a tree is planted. Customers are even updated on their contribution, helping them stay connected to the cause.
To date, the ACRE Movement has successfully planted 12,476 trees across the Philippines, and Honda Cars Cebu plays an active role in this achievement. This initiative is not a one-time project but an ongoing commitment to a cleaner future, reflecting Honda ACMobility’s core values of integrity and responsibility.
Going the Extra Mile—Literally
Since its founding in 1992, Honda Cars Cebu has been more than just a place to buy or service a car—it has been a trusted partner for drivers across the region. Backed by Ayala’s legacy of customer care and operational excellence, the dealership has built a reputation for going the extra mile, offering not just expert service but a genuine sense of reliability.
From its fully equipped service bays to its comfortable lounges, every detail is designed with customers in mind—and that care doesn’t stop at the dealership doors. Whether it’s through personalized, tech-driven service or sustainability efforts, Honda Cars Cebu is showing what it means to be a dealership that gives back to its customers.
Ready to elevate your drive? Visit Honda Cars Cebu today and discover the latest offers, services, and more.
