TO MARK the beginning of the 2016 testing season, the Car Awards Group, Inc. (CAGI) is holding its launch event at the Manila Polo Club today.
Expected to attend the event are the stakeholders in the automotive industry, manufacturers, and distributors, as well as CAGI’s sponsors and friends who share the group’s vision of keeping the Filipino consumer informed of the best cars for sale in the market.
The 2016 TestFest shall commence on October 25 at the Nuvali in Sta. Rosa, Laguna.
Established in 2004, the CAGI is the longest-running organization of motoring journalists in the country today. Unlike other award-giving bodies, CAGI prides itself of holding annual test fests, where all vehicles for consideration go through a process of classification and sorting, before they are subjected to qualitative (consumer) and quantitative (performance) testing. Qualitative testing uses predetermined consumer metrics like the ride, fit, and feel, while quantitative testing used GPS-based hardware to measure acceleration, braking, and handling. Each year, winners for each category are announced, and from that winners pool emerges the year’s COTY-P and TOTY-P.
In preparation for this year’s testing season, CAGI has recently added two brand-new VBOX Sport data loggers to its arsenal.
For the second year in a row, internationally respected auditing firm KPMG shall be in-charge of all the data handling during the testing process.
“We are expecting around 60 new or significantly upgraded vehicles to join this year’s testing,” said CAGI president Robby Consunji. “Eligible for consideration this year are vehicles launched in the PH market from October 2015 to November 2016. This timeframe is set yearly, to ensure that only the latest vehicles are tested, and the buying public is able to make informed decisions when making their purchases.”
The Car Awards Group, Inc.’s 2016 Car of the Year – Philippines season is co-presented by Carmudi in partnership with KPMG. Sponsors include Ayala Land Premier, Nuvali, Metro Pacific Tollways Corporation, Motolite Batteries, El Cielito Hotel – Sta. Rosa, Manila International Auto Show, Worldbex International, Speedlab, and Bose. Official media partners include Business Mirror, Malaya Business Insight, The Philippine Star, Auto Review, Turbo Zone, and JamesDeakin.ph.
The Car Awards Group, Inc. has members from the following media entities: Business Mirror, Cebu Daily News, Daily Tribune, Malaya Business Insight, Manila Bulletin, Philippine Daily Inquirer, The Manila Times, Bulgar, Mindanao Daily News, AQ Magazine, Autocar.Ph, C! Magazine, Motorcycle Magazine, Power Wheels Magazine, Top Gear Philippines, 2nerMagazine.com, Autodeal.com.ph, Iginition.ph, Interaksyon.com,Kotse.com, ManilaSpeak.com, MotionCars.com, Ride and Drive Phils., Speed by MP Turbo, SprocketPh.com, TessDrive.com,TimeAttackManila.com, Yugatech.com, DZMM, Inside Motoring on DZRJ 810 AM, Mellow 94.7, Motoring sa DZME, The Motoring Page on Mellow 94.7 FM, ABS-CBN, Auto Review, Spotlight TV.