NBA legend, Hall of Famer and former Defensive Player of the Year Gary Payton will be in town starting today for the opening of the first NBA Store outside of Manila – the NBA Store Cebu at the Ayala Center Cebu.
Today, Payton will be participating in an NBA Cares event at the Abellana National School before proceeding to the VIP launch of the NBA Store.
Tomorrow, the tough, hard-nosed guard who had previously played for five different teams in a career that spanned nearly two decades, will be on hand to meet and interact with fans at the store opening.
To commemorate the occasion, the first 300 customers that purchase an item will receive an NBA gift.
Located on the fourth level of the Ayala Center in 452 square meters of retail space and managed by International Athletic Trading Company, Inc. (IATC), the new NBA Store will offer a wide selection of authentic NBA products from all 30 teams, including official jerseys, footwear, performance gear, lifestyle apparel, and non-apparel merchandise including basketballs, toys, collectibles, and more.
The store will also offer personalized jerseys and will feature interactive elements including NBA 2K video game players where fans test their gaming skills and compete against each other, a Pop-a-Shot machine and a dedicated section for NBA memorabilia.
The flagship NBA Store in the Philippines in Glorietta 3 opened in 2014, followed by the store in Mega Fashion Hall in 2015 and the store in TriNoma in 2016.