(Left-Right, Standing): Lyndon S. Llido (System and Admin Head), Michael Jan Roma (Ads and Promo Head), John Patrikh L. Comahig (Asset Head), Alma Sid M. Pascual (General Manager), Janice Medina (Treasury Head), Aloja E. Garcia (Accounting Head), Edsel Loquere (MIS Head); (Left-Right, Sitting) Judges: Marydelle Cascabel, Gilbert “Direk G” Gamolo and Marxel Winkley Taratingan.
Celebrating its 42nd anniversary, RD Pawnshop organized their first ever Jingle Dance Contest which is a nationwide contest in search for the best dance groups who can make RD Pawnshop’s jingle the newest dance craze.
Following some of RD Pawnshop’s gimmick to lure in more customers and to keep their loyal clients, General Manager Alma Pascual wanted something that would be exciting for all especially young ones who are always active on their social media accounts and would have the greater reach.
Merging all branches around the Philippines and hosting the contest here in Cebu where RD Pawnshop’s head office is located made this 42nd anniversary one for the books.
Out of 34 dance video entries it was cut down to five (5) after it was prejudged by well-known performers in Cebu namely Marxell Winkley Taratingan- judge for ABS-CBN Kapamilya, Mas Winner Ka! Dance battles (2013-present), Marydelle Casacabel- “Dance floor princess” of ABS-CBN Cebu’s Saturday morning show, Kapamilya, Mas Winner Ka! and Gilbert C. Gamolo-tv director, cinematographer, commercial photographer and producer last June 1.
The top 5 finalists of the RD Jingle Dance Contest are: Exotic from Trento Agusan, Velocity X from Kalibo Aklan, Elite Pioneers from Muntilupa, Skillest from Silang Cavite and The’ Amboyz who hails from Cagayn de Oro City.
The entries were reshuffled making sure that they have their corresponding entry number to keep the identity of each dance groups from the judges.
Judging the entries by its rhythm, style, conceptualization, choreography and how they creatively executed the RD jingle in their dance routine 40% of the score will come from the likes, reactions and shares on facebook while 60 % will come from the judges. The group with the highest scores will then be the first ever RD Pawnshop Jingle Dance Contest champion.
According to the judges, it was not easy to critic the entries. They all anticipate that the intensity of the performance is really different from when you see the actual performance.
Come and witness as these five dance groups show what it takes to be the first ever RD Pawnshop Jingle Dance Contest champion on Saturday, June 9, 2018 at 5:00 p.m. at Gaisano Country Mall Grounds with their RD Pawnshop’s special guest and endorser, Pokwang.
The champion will receive the grand prize worth Php 42,000 while the first to fourth runner ups will get Php 10,000 each as consolation price.
Judges during the prejudging last June 1