The 15th Cebu Franchise Expo set on March 7

“WHEN you look around, you’ll see that many people have money to spend. There are also lots of building constructions happening in Cebu. You’ll really notice that everybody would love to expand their businesses,” says Rudolf Kotik, Founder of RK Franchise Consultancy.

For Kotik, entrepreneurship is one of the smartest moves to succeed in life and franchising is a shortcut key to this. Thus, come March 7, his company and Filipino International Franchise Association (FIFA), will be bringing back the much-awaited franchise expo in Cebu.

Now on its 15th leg, the expo will be at SM City Cebu Tradehall until March 9. This three-day event will showcase well-established and competitive franchise companies, best products, marketing campaigns, advertising and related services.

The expo will also highlight homegrown and international franchise enterprises, micro-finance banks and institutions who are involved in small and medium enterprise developments.

New franchising companies, both local and international, will take part in the event. Among the new participants are House of Cashew, Auto Mo Gawa Ko, Chewy Junior from Singapore, BN Whitening Shoppe which is also one of the event’s sponsors and St. Francis Drugstore.

Exhibit partners and sponsors that will be joining the expo again include O’hair Salon, Myface n Mynails Salon, Globe, 2go Express, RK Franchise Consultancy, Franchising PH Magazine, Phoenix Petroleum, Julies Bakeshop, Rairaiken, Botoys Litson Manok, Achievers Food & Bakery Ingredients Corp, Technolux, San Miguel Foods, GAP Mechanical Services.

New Era Pension Inn will be the Official Hotel Partner of the event.

A seminar spearheaded by Rudolk Kotik will be held on March 8, starting 1:30 pm at SM City Cebu Conference Room.

Learn from the experts as they share their insights on “What is Franchising,” “History of Franchising,” “Defining Franchising,” “Franchising 101,” “What Does a Franchise Provide,” “Benefits of Buying a Franchise,” “How to Select a Franchise,” “Advantages and Demands of Franchising,” “Mistakes By Franchise Buyers,” “Buying a Franchise,” “Franchising your Business,” “Legal Franchise Requirements,” “Franchise Operations Manual,” “Franchise Disclosure Information,” “The Future of Franchising” and “Introduction to Franchise Opportunities.”

Another thing you ought not to miss is the seminar on Trademark registration that will be discussed by Trademark Specialist Nedjet C. Capuno.

Over the years, FIFA envisions to share its expertise to all legitimate franchise companies in order to gain additional franchisees by conducting this exhibit. It encourages the public to widen their business networks, promote business exchanges and inspire other individuals to succeed in the franchising industry.

The organization also serves as a platform that features Asian brands, especially those that are homegrown here in the Philippines.

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