Hotel heiress Paris Hilton (right) and Jigger Antonio, Century Property Group chief operations officer, talks about their new urban resort, Azure, in Parañaque City. (inquirer Photo)
Hollywood socialite and fashion icon Paris Hilton has debuted into the Asian real estate scene with the launch of an urban beach club she had designed in collaboration with the Century Properties Group at the latter’s resort-themed residential community Azure in Parañaque City.
The 32-year-old Hilton heiress, who signed a partnership deal with CPG in 2011 to lend her creative inputs for the design of a multiple level beach club, is back in town to inaugurate the completed Paris Beach Club.
“This is probably the one project I’m most proud about because real estate is something that runs in my blood,” Hilton said on Thursday. At the launch of the beach club, Hilton said she was “blown away” by the Azure project and noted that this was her first step in following her family’s real estate legacy.
Having Hilton on board had added premium to the six-hectare Azure resort-residential community, said CPG co-chief operations officer John Victor Antonio. “We have envisioned Azure to be an urban paradise, wherein residents can enjoy the beach and resort amenities without having to leave the city. Having the Paris Beach Club with its amazing features and design specified by Paris furthers that experience,” Antonio said.
PARIS BEACH CLUB
Designed for the exclusive use of Azure residents and their guests, the Paris Beach Club is a three-level facility built adjacent to the Azure beach, a man-made beach that’s the first of its kind among residential developments in the country.
This Azure beach has fine sand, simulated ocean waves, a waterfall, a poolside bar and an infinity pool that overflows into the private beach coves at the opposing ends of the development. The first phase of Azure beach has been completed to date.
“I really love the concept of Azure because I thought of how cool it is in the middle of the city to have a man-made beach that is so beautiful and breathtaking. I want to live here. If I lived in the Philippines, I would definitely live in Azure,” Hilton said.