Lapu-Lapu City’s Hoops Dome, on August 13, became the vibrant hub for more than 500 Yamaha riders hailing from various corners of the Visayas region. The occasion was none other than the eagerly awaited YClub Mania event. This exhilarating gathering celebrates the shared love for riding and highlights the strong sense of community that Yamaha riders hold dear.
YClub is a kind of community that we are forming. Because as a brand, we are not just selling motorcycles; what we’re selling is customer experience.
Toni Acuesta
Marketing Section Manager of Yamaha Motor Philippines, Inc.
The atmosphere was electric as Y-Club riders from different chapters converged under one roof, creating a colorful tapestry of camaraderie and passion. After a long hiatus due to the pandemic, the YClub Mania event served as a triumphant return to the exhilarating world of Yamaha, reuniting enthusiasts who have eagerly awaited the opportunity to connect and celebrate their shared passion.
The YClub Mania event was more than just a gathering; it was an immersive experience designed to cater to the varied interests of Yamaha riders. The event’s highlight was the chance to embark on a Test Ride of Yamaha’s latest models. Riders had the opportunity to experience firsthand the cutting-edge technology, performance, and design that Yamaha motorcycles are renowned for.
Toni Acuesta, Marketing Section Manager of Yamaha Motor Philippines, Inc. (PHOTO BY: JAMES AMISTAD)
“YClub is a kind of community that we are forming. Because as a brand, we are not just selling motorcycles; what we’re selling is customer experience,” shares Toni Acuesta, Marketing Section Manager of Yamaha Motor Philippines, Inc.
Acuesta further emphasizes creating a strong YClub community for riders to enjoy individual and group riding experiences. The program aims to foster rapport and relationships among YClub members, transcending the specific motorcycle models they ride. He highlights the company’s commitment to actively engaging with YClub riders through participation in their events and rides, aiming to gather insights and develop a vibrant and expansive community. The focus is not solely on numbers but on designing programs that provide an exceptional motorcycle riding experience, enriching the lives of YClub members. This approach reflects Yamaha’s dedication to creating a remarkable riding journey for its community.
Booth Activations added extra excitement to the event, offering exclusive discounts and offers on Yamaha merchandise and accessories. From stylish riding gear to high-quality accessories, riders had the chance to enhance their riding experience with Yamaha’s top-notch offerings.
The event wasn’t just about riding and shopping but a platform for learning and growth. Convention Talks provided valuable insights, tips, and knowledge-sharing sessions, empowering riders with information that enhances their riding skills and overall experience. In addition, Gelena N. Asis-Dimpas discussed how riders can maximize their riding experience by visiting different tourist destinations in the Visayas area. Lastly, special guest vloggers Idol MOTO and MoTour Pilipinas shared their personal experiences and tips for those interested in pursuing motor vlogging.
Fun-filled games and Club Wars contests were in store for the riders during the YClub Mania event. (PHOTO BY: JAMES AMISTAD)
For those who enjoy some friendly competition, Club Wars were a highlight of the event. Riders engaged in spirited battles through TikTok dance contests and YClub Inspirational videos that showcased their skills and camaraderie. Furthermore, the Club Wars showcased a jersey contest where riders from accredited clubs and chapters get to flaunt their creative jersey designs. The sense of healthy rivalry and unity shone through, embodying the essence of Yamaha’s rider community.
More than just a ride, Yamaha Motor Philippines has always focused on building a strong sense of community among its riders. The YClub’s dedication to creating connections and elevating customer experiences is evident through events like YClub Mania. It’s a testimony that Yamaha is not just about machines; it’s about the people who share a passion for riding.
The latest models of Yamaha motors were up for a test ride and the riders enjoyed the firsthand experience. (PHOTO BY: JAMES AMISTAD)
The success of the YClub Mania event was measured by the number of attendees and by the smiles, laughter, and unforgettable moments shared among the riders. Especially to those who brought home special prizes from the event’s grand raffle draws. The event left a sense of satisfaction, camaraderie, and excitement for what lies ahead.
YClub Mania is a powerful reminder that Yamaha is more than just a ride; it’s a way of life that brings people together, fuels friendships, and creates unforgettable memories. Revving their hearts and engines, Yamaha riders in the Visayas region embody the genuine spirit of riding. This journey finds its peak alongside fellow enthusiasts who share a mutual passion for adventure, exploration, and the exhilaration of the open road.
After the successful Visayas leg, YClub Mania rides its way to Mindanao so enthusiasts, fellow riders, and club teams are invited to their next event. For more updates, follow and subscribe on Yamaha social pages: Website, Facebook, YouTube Channel, Instagram, Tiktok, Twitter.
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