MiCab Systems launched a new advertising platform using taxis today.
At least 25 taxis in Cebu are now installed with LED advertising signages.
In August, the company will also offer a promo called “MiCab money” and an SMS-booking feature.
MiCab Systems started in 2012 as a homegrown, local startup. They are now in an exclusive partnership with Yoo Taxi and Ken Taxi.
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