2017 Trend report

Mia B. Zamora 01/31/2017

HELLO fashionistas! While I am personally a big fan of classic wardrobe staples that never go out of style, let’s face it — once in a while, our closets need a bit of a boost to stay…

Consumer trends to consider

Vanessa Claire Lucero 12/31/2015

In developing products or drawing up marketing strategies for 2016, businesses would do well to consider 15 consumer trends. Charmaine Bautista-Pamintuan, chief marketing officer of the Inquirer Group, classified these trends into four pillars: Profile, Patterns, Perception,…

Consumer trends tackled in CDN forum

Vanessa Claire Lucero 11/25/2015

Three industry leaders in the digital and marketing landscape yesterday discussed trends, innovations and opportunities for business, especially in social media, in Cebu Daily News’ Conversations, the first of a series of special forums. The insights can…

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