Seda Ayala Center Cebu opened its doors to locals and international travelers on August 19, 2018. Five years since its opening, the hotel looks back on its history and its contributions to Cebu City’s growth and its dynamic location in Cebu Business Park.
“Pagpadayun” is a Bisaya word that means “to move forward”, which is indicative of Seda Ayala Center Cebu’s drive to keep going despite the challenging years brought about by the pandemic and Typhoon Odette, which ransacked Cebu City in 2021.
The hotel offers a range of comforts and conveniences essential to the modern traveler. With 301 guestrooms and suites, facilities, Seda Ayala Center Cebu is well-equipped to cater to the needs of its guests.
At the helm of the hotel is General Manager Gwen Dela Cruz, who has over 35 years of experience in the hospitality industry under her belt. Alongside her are her department heads who have held the fort throughout challenges like the pandemic and Typhoon Odette.
(L-R) Efren Rodrigo (Group Director of Engineering, Soda Hotels), Ella Orais (Designer), Gwen Dela Cruz (General Manager, Seda ACC).
On August 18, 2023, the hotel brought together Cebu’s most esteemed individuals, socialites, corporate partners, and friends from the media at Pagpadayun: Celebrating the Past and Embracing the Future.
Joining the event are Michael Alexis “Al” Legaspi, Board of Directors from AyalaLand Hotels and Resorts Corporation (AHRC); Javier Hernandez, President and CEO of AyalaLand Hotels and Resorts Corporation (AHRC); Phearl Raz, Chief Financial Officer of AyalaLand Hotels and Resorts Corporation (AHRC); Genny Puno, Director of Communications of Seda Hotels Group; and Efren Rodrigo, Group Director of Engineering of Seda Hotels Group.
Seda Ayala Center Cebu’s General Manager Gwen Dela Cruz thanked the guests for coming and their support over the past five years.
The hotel marries fashion with food as they have collaborated with FACET or the Fashion Association of Cebu’s Elite Talents while delivering a gastronomic experience through a special five-course dinner menu prepared by its very own culinary team, headed by Executive Sous Chef Gina Limot.
“Pagpadayun” is a Bisaya word that means “to move forward”, which is indicative of Seda Ayala Center Cebu’s drive to keep going despite the challenging years brought about by the pandemic and Typhoon Odette, which ransacked Cebu City in 2021.
The hotel hopes to use this opportunity to look back at its years since its opening, while moving forward to a brighter future in which they can continue to deliver seamless experiences for guests.
Fashion Meets Food at Pagpadayun
The event’s concept revolved around LIVEM, the hotel’s core values, which stand for: Leadership, Integrity, Vision, Excellence, and Malasakit. Each value corresponds with a FACET designer’s gown and a special course from Seda Ayala’s culinary team.
Leadership
Designer: Stef Tirado
Course: Appetizer (Chicken liver pate served with toasted baguette and a drizzle of cumberland sauce)
Integrity
Designer: Jan Tiong
Course: Salad (Citrus and dragonfruit nestled on fresh greens with a creamy lemon dressing)
Vision
Designer: Eyla Orsais
Course: Soup (Cream of broccoli topped with a parmesan crust and toasted lavosh)
Excellence
Designer: Paco Serafica
Course: Entrée (Filet mignon and pan-seared parrotfish drizzled with a red wine reduction, saffron sauce, and served with mashed potatoes and asparagus spears)
Malasakit
Designer: Pearl Arandia
Course: Dessert (Filipino Trio – sapin-sapin on a bed of cookie crumbs, biko with bucayo, and a refreshing calamansi cake)
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