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Digital has transformed the way brands communicate with their customers, but many enterprises are still clueless on what to do to harness its potential. Piccina Alvarez, president and chief executive officer of PurpleClick Philippines, said “digital” is…
If we cannot love each other yet, let us not hate each other too much.” This was the message delivered at the State of the Nation Address 2016. Last Valentine’s Day, I remembered these words and reflected…
SIMPLE GOVERNMENT OFFICIAL During a gathering of developers in Cebu last week, one participant pointed out the simplicity of a government official who graced the event. While almost everyone wore a suit or dress, the government official…
Forget the fact that before Rodrigo Duterte was elected president, engagement rate was not even discussed outside of a very exclusive group of those who worked in the media industry. Yet, lately, it’s been a favorite topic…
IN AID OF LEGISLATION THERE are newly elected officials who are unaware about the extent of their authority. A councilor who called for a press conference mentioned that he wanted the media to call the attention of…
Unmonitored FB usage leads teens to risky liaisons Police incidents involving the use of social media by young people have prompted the Philippine National Police and local government authorities to issue this warning: Watch your kids and…
WEATHER INCONVENIENCES Class suspensions and closure of offices due to bad weather don’t always sit well with college students and employees, respectively. A college student posted on her Facebook account that she might as well just swim…
It’s probably a testament to social media’s reach and influence that one solitary Facebook post by someone who was supposedly into the Cebu City government’s security preparations for the Sinulog that warned city residents and their visitors…
With the celebration of the Sinulog Festival only a few days away, Cebu City Councilor Dave Tumulak urged the public to refrain from creating and spreading fake news , make bomb jokes and hoaxes that can adversely…
While 2016 was a great year for Cebu basketball, it was far from a banner one. With the new year starting, several of the city’s most distinguished basketball patrons shared their two cents on what they want…
In this year’s 2016 Career Cast report, newspaper reporter had been ranked the worst job in the United States, a consistent ranking for the profession in the job site’s annual anticipated report. This is the 3rd time…
The Cebu City Prosecutor has dismissed the five libel and two oral defamation charges filed by former Cebu City mayor Michael Rama against Mayor Tomas Osmeña on the grounds that there are no probable cause present in the…
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