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SM turns #AweSM 60

Shoemart, the name where it all started! In 1958, Henry Sy Sr. opened a shoe store along Rizal Avenue and a second in Carriedo, Manila with a dream of selling a good pair of shoes to every Filipino.

In the 1950’s, retailing in the country paved the way to what is now known as SM Supermalls. Since then, SM has become a part of the lives of every Filipino.

On its 60th year of business, it has all that it takes to be a game-changer in trends, lifestyle, retailing, and fashion.

SM Supermalls invites everyone to a celebration of another milestone as it turns #AweSM 60!

On May 25, SM Seaside City Cebu will celebrate SM’s 60th through the Santacruzan sa Sugbo at the Mountain Wing Atrium. On the same day, SM City Cebu and SM City Consolacion have prepared tons of surprises to all mall goers.

Come and celebrate #AweSM celebrations at your favorite SM malls in Cebu! /PR

TAGS: SM, SM Supermalls
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