Common Filipino Shopping Behaviors

By: Marc Cosep May 12,2019 - 03:00 PM


Perhaps because life is harder, Filipino consumers appear to be developing wiser purchasing habits.

They seek out promotions that offer their favorite products at lower prices and seem to be doing more price comparisons before making any purchases.

The mere act of choosing at the grocery, at the supermarket, boutique, or in the mall are more than just shopping and buying.

For us Filipinos, the power to choose is more than just about which brand or product to bring home; the choice also reflects how we are answering the call to be responsible individuals while staying true to our roots.

Here are five common Pinoy shopping behaviors that reflect our culture.

Filipinos are among the people in the world who enjoy bargains and haggling the most, results of a recent survey by e-commerce company Picodi.com.

Filipinos were the most likely to bargain for clothes or food, the report said.

Get the most out of your shopping experience during The Great Seaside Sale at the SM Seaside City Cebu.

Don’t miss great offers and discounts up to 70% OFF.

Enjoy up to 10% OFF on May 17, Friday, on participating SM affiliates the whole day if you’re an SM Prestige or BDO Diamond Rewards card holder.

If you’re an SMAC card holder, get an extra 10% discount at the SM store and participating SM affiliates from 9AM – 12NN on May 18, Saturday and from 5PM – 7PM on May 19, Sunday.

The Filipino family culture is very important and plays a huge role in modern society. This does not only apply at the household but goes beyond to raffles and contest.

Filipinos like to share raffle stubs with other members of the family to give equal chance to participate and win.

There’s no sweeter victory than seeing a member of the family win!

At The Great Seaside Sale, get a chance to win one out of 10 all-new Samsung Galaxy S10+! For every P1000 worth of purchase, you’ll get an electronic raffle to avail the promo. Just present your receipt at the Redemption Booth in the Mountain Wing Atrium.

In a recent survey conducted by Picodi.com, about 77% of Filipinos said that they usually have preferred brands and types before buying.

These brands are based on their reputation for quality, longevity, and price.

Although Filipinos are cautious with a product’s pricing, most Filipinos tend to shrug off the price if they get more value out from their pockets.

Get the best value for your money from quality brands you can trust at SM Seaside City Cebu – The Great Seaside Sale from May 17 – 19.

The mall offers a variety of options to help you not only save money but make extraordinary moments with your purchases.

Filipinos are sincere and generous in nature.

The Filipino’s deep love for family and friendship have made us people who are generous to the needs of others and prioritize family and friends before our needs.

This also reflects our shopping habits. When we shop, we do not only pick for ourselves but also for others. Sometimes we put other people’s needs before ours because we value relationships.

Bring your family or your squad at The Great Seaside Sale and buy gifts for your loved one. Because it’s more fun to shop when you are surrounded by the people you love.

Because we value money out from our pockets, Filipinos buy things that last more than just a year. Most common things are appliances and furniture.

This last common Pinoy shopping behavior applies most of the other shopping behaviors mentioned before.

Since furniture and appliances are the most common things that will last longer, we bargain and haggle for a cheaper price. We remain particular and loyal to trusted brands, and sometimes we give them during anniversaries and wedding gifts as an aid for the new couples.

Shop for appliances and furniture during The Great Seaside Sale this coming May 17 – 19. This is your perfect opportunity to get the best value from your money for your redecoration or a gift for the newlyweds.

HOW? Just present any SINGLE OR ACCUMULATED RECEIPTS WORTH PHP 1,000* purchased from SM Seaside establishments within the sale period.

For more details on the promo mechanics click this link :



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