Cebu City, Philippines – On October 2, 2023, Fili Hotel NUSTAR Cebu, the Philippines’ first authentic Filipino 5-star luxury hotel, transformed its exquisite Villa into an enchanting haven of pink for a cause. A Pink High Tea event gathered members of the ICanServe Foundation, the Cebu City Government, esteemed media representatives, and various women-focused associations. This gathering served a dual purpose of raising awareness about breast cancer and fostering a sense of community among individuals passionately dedicated to the cause.
This event is very important to us and I see a lot of significant and influential women in this room. We tried to be cheerful in situations like this, but [for] each one of us in our hearts, from our friends, family, members, sisters, who have been stricken, there’s hope, that’s why it’s colored pink.
Maria Cristina Ong-Cruz,
Cluster Director of Sales and Marketing
RHR – NUSTAR Resort and Casino
The setting was nothing short of mesmerizing. Fili Hotel NUSTAR Cebu’s spacious 4-bedroom Villa, spanning 870 square meters, played host to this significant event. Against the serene backdrop of the Cebu Strait, the Villa was adorned with delicate pink flowers and an inviting array of delectable pink desserts, celebrating the jumpstart of a meaningful month.
In continued support of breast cancer awareness, Fili Hotel NUSTAR Cebu’s Lobby Lounge, situated at the hotel’s 1st level, offers a selection of specially curated pink pastries and drinks throughout October. This initiative is even more remarkable because ten percent (10%) of the revenue generated from these pink offerings will be donated to the ICanServe Foundation. This contribution will further the foundation’s invaluable work in breast cancer awareness, early detection, and supporting breast cancer survivors.
The Pink High Tea Event gathered members of the ICanServe Foundation, the Cebu City Government, esteemed media representatives, and various women-focused associations. (PHOTO BY: IVAN MONTECILLO)
Fili Hotel NUSTAR Cebu’s commitment to engaging in initiatives that contribute to the community’s well-being and advocate for health and wellness is unwavering. The Pink Initiative is just one of the many steps the hotel takes to foster positive change and make a meaningful difference in the lives of those it touches.
But the commitment to Pink October continues. NUSTAR’s The Mall is also taking a leading role by opening the ‘Pagtambayayong’ Art Exhibit. Featuring the works of more than 60 talented Cebuano artists, this exhibit aims to raise funds for ICanServe Cebu. The exhibit, which runs from October 2 to October 31, 2023, at Level 2 of The Mall, is a testament to the power of art in supporting a noble cause. It features special participation from notable artists and groups, including Jose “Kimsoy” Yap, Jr., the Fred Galan Friday Group Sessionistas, ArtPortalCebu Gallery, Arkiscketchers Cebu, and the Medical Group Artists.
Additionally, Fili Hotel NUSTAR Cebu illuminated its buildings with a vibrant pink ribbon animation, sending a powerful message of unwavering support for breast cancer awareness.
“We’re very happy to support Pink October. So, other Pink October activities include the art exhibit, the pink building animation of the pink ribbon up until October 26, […} and we hope to see you in these activities,” expressed May Adolfo, Mall Operations Director, The NUSTAR Mall.
The pink ribbon animation symbolizes Fili Hotel NUSTAR Cebu’s full support to the Breast Cancer Awareness Month. (PHOTO BY: IVAN MONTECILLO)
Fili Hotel NUSTAR Cebu’s commitment to breast cancer awareness showcases the hotel’s dedication to making a meaningful impact on the local community and the broader cause of health and wellness.
“This event is very important to us and I see a lot of significant and influential women in this room. We tried to be cheerful in situations like this, but [for] each one of us in our hearts, from our friends, family, members, sisters, who have been stricken, there’s hope, that’s why it’s colored pink,” shared Maria Cristina Ong-Cruz, Cluster Director of Sales and Marketing, RHR – NUSTAR Resort and Casino.
Fili Hotel NUSTAR Cebu’s Pink High Tea event, art exhibit, and other pink-themed offerings throughout October demonstrate the hotel’s commitment to breast cancer awareness and community support. Through art, culinary delights, and solidarity, they are spreading the message of hope and the importance of early detection and support for breast cancer survivors. In doing so, the island of new possibilities exemplifies the spirit of Filipino hospitality and care that defines the hotel’s ethos.
A stunning aerial shot of Fili Hotel NUSTAR Cebu celebrating the Pink October. (PHOTO BY: JAMES AMISTAD)
Fili Hotel, proudly a part of Robinsons Hotels and Resorts (RHR), is the esteemed hospitality arm of Robinsons Land Corporation (RLC). With its latest development, the NUSTAR Resort and Casino on Kawit Island in Cebu City. This idyllic location is conveniently reachable, about 30 minutes from the Mactan-Cebu International Airport (MCIA) via the Cebu-Cordova Link Expressway (CCLEX). Travelers can also embark on a delightful 25-minute sea journey from Mactan, shortening the travel time and offering a picturesque route to and from the airport, elevating the overall travel experience. For further details about Fili Hotel NUSTAR Cebu, please visit their website at www.nustar.ph/hotels/fili.
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