As the Aboitiz Football Cup prepares to go national starting 2018, organizers are giving the league a new look starting with a new tournament logo.
The new logo was bared in a press conference yesterday at the Choobi-Choobi restaurant in Pueblo Verde’s The Outlets in Lapu-Lapu City.
Present were AboitizLand chief Eduardo Aboitiz, AboitizLand’s Assistant vice-president for Marketing Joey Zamora, Cebu Football Association (CFA) president Ricky Dakay and CFA official Glenn Quisido.
During the press conference, organizers also bared the grand plans for the 19th edition of the Aboitiz Football Cup.
Part of the plan is to go national in 2018 with a separate tournament to be staged in Lipa, Batangas.
“We envision bringing the Aboitiz Football Cup to the national scene and making it the country’s premier football league. We will continue with our dedication to the sport and to hone local talents to become globally competitive players,” said Aboitiz
Dakay said the CFA will continue its support for the tournament, which has been a breeding ground of national players since its inception in 1999.
“We have good preparations for the upcoming tournament but we don’t want to divulge the details because we don’t want to spoil the ‘wow’ factor,” Dakay said.
The opening ceremonies will be on Sept. 16 at the Cebu City Sports Center (CCSC) during the Philippines Football League match between Global Cebu FC and Meralco Manila Sparks.
The new logo has a simpler and fresher look, which, according to Zamora, is fit for the national level. The new branding and logo can be viewed in the tournament’s official Facebook page (Aboitiz Football Cup).
Meanwhile, Aboitiz said AboitizLand is planning to build multiple standard sized football fields in Liloan for their tournament there.
For this year’s tournament, the venues are the CCSC, Sacred Heart School-Ateneo de Cebu (SHS-AdC), Don Bosco Technical College (DBTC) and PAREF Springdale.
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